Phone Number: 1-800-523-8195

Privacy Policy

Privacy Policy

We are glad that you have chosen to shop at ALPHA Sound & Lighting Co. Your privacy is important to us and we are committed to protecting your privacy online. To better protect your privacy we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used. We respect your privacy and intend to give you as much control as possible over your personal information.

ALPHA Sound & Lighting Co. utilizes a standard technology called "HTTP cookies" to differentiate you from other shoppers and to store and retrieve information about your interaction with our website. Examples include products in your shopping cart and wish list items. Our website uses these cookies to store data about your shopping cart and are required for our website to work correctly. We do not store any personal information that could be used to identify you in these cookies.

Information That You Provide Us
This notice applies to all information collected or submitted on ALPHA Sound & Lighting Co.'s website, On specific pages, you can order products, make requests, and register to receive materials. We accept and store any information that you submit on or by other means, including email or direct mail. For example, you may provide personal information when you place an order, enter a contest, request a publication, or contact us. The types of personal information collected on these web pages may include the following:
a) Name
b) Mailing Address
c) E-mail Address
d) Phone Number
e) Credit/Debit Card Information
f) Other Personal Information

On specific pages, you can submit information about other people. For example, if you want your order sent to a company or another recipient, you will need to submit that recipient's address. In this circumstance, the types of personal information collected may include:
a) Name
b) Mailing Address
c) Phone Number

Website Use Information We Collect
We collect and analyze technical information about how customers interact with including, but not limited to, IP addresses, browser types, operating systems, pages viewed, links, dates and times, and other information.

Contact Form and Email Information We Collect
We may collect, store, and use any information that you submit via email or any of the forms on our website. We may also collect information about email communications such as confirming that an email was opened or which links were clicked.

Generally we use collected information for the purposes of administering our business activities. Examples include completing and tracking orders, customer service, communicating with customers, administering contests/promotions, customizing the shopping experience, troubleshooting, improving website design and/or functionality, and other business uses. We use the information you provide about yourself when placing an order only to complete that order. We do not share this information with outside parties except to the extent necessary to complete that order. We use the information you provide about someone else when placing an order only to ship the product and to confirm delivery. We do not share this information with outside parties except to the extent necessary to complete that order. We use return email addresses to answer the email we receive. Such addresses are not used for any other purpose and are not shared with outside parties. We use non-identifying and aggregate information to better design our website. We never use or share the personally identifiable information provided to us online in ways unrelated to the ones described above without also providing you an opportunity to opt-out or otherwise prohibit such unrelated uses. Once in a while we may send you promotional messages by mail or email. You will always have the option to opt out of such communications. We will never intentionally share your information with third parties except as required by law or to facilitate business operations (such as shipping partners and payment processors).

To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we incorporated the appropriate electronic, software, hardware (physical), and procedural safeguards to secure the information we collect online. We utilize standard encryption/security technology to protect data transfer while also using our own secure connection when collecting personal information, credit/debit card information, order information, and other private information. Our internal information systems and accounting systems are also secured, allowing limited access to customer information and to only authorized personnel.

ALPHA Sound & Lighting Co. may be required by law enforcement agencies to share certain personal information in the event of a criminal investigation, fraud detection, or suspected illegal activity. We are interested in protecting you from credit card fraud and keeping our prices low and so all orders may be subject to review. As part of this review we may require that your order ships to the billing address of your credit card or an authorized alternate address. We may also need to call or email you to further clarify any questions we may have. The billing address of your card is the address that your monthly statement is mailed to. It is important that you provide us with this address correctly because we use this address in our verification process. If for some reason you cannot have your order shipped to your billing address you may contact the card company and have them add an alternate authorized address to your account. We will be able to verify this address when we process your order. Most banks will not allow an alternative address to be added to your debit card. If you need to have your order shipped to an alternative address we encourage you to not use a debit card. Please feel free to call us if you need any special accommodations regarding your order and we will do our best to help you.

To review or correct your personal information, or to change your communication preferences, please call us at 1-800-523-8195. You may also access all your personally identifiable information that we collect online and maintain by logging into your account using the "MY ACCOUNT" link found at the top of our website. To protect your privacy and safeguard your information we will sometimes require you to call us and take reasonable steps to verify your identity before granting access or making corrections. If you have any questions you may call us and one of our sales representatives will be glad to help. You may start/stop receiving promotional communications at any time by contacting us or sending an email to with your Full Name, Company or Organization Name, and email address(es) to be removed.

ALPHA Sound & Lighting Co. is not responsible for the content or practices employed by other websites that we link to. When you use a link on to visit another website, our privacy policy is no longer valid. When you leave our site ALPHA Sound & Lighting Co. has no control over the privacy practices of sites outside our domain. If you do follow a link to another website, please read that site's privacy policy and contact their administrator with your privacy-related questions.

By using our website,, you consent to our collection and use of your personal information as described in this Privacy Policy. If we change our policies and/or procedures, we will post those changes on our website to keep you aware of what information we collect, how we use it and under what circumstances we may disclose it. This policy was last updated on April 30th, 2010.

ALPHA Sound & Lighting Co. is committed to providing the safest and smoothest shopping experience possible. If you still have other questions or concerns about or ALPHA Sound & Lighting Co.'s privacy policies and/or services, please call us toll-free at 1-800-523-8195 or send us an email at and we'll be glad to help. Thanks for your interest in ALPHA Sound & Lighting Co!